MARKETING INTERMEDIARIES IN CHANNELS OF DISTRIBUTION FOR SERVICES

被引:11
|
作者
DONNELLY, JH [1 ]
机构
[1] UNIV KENTUCKY,COLL BUSINESS & ECON,LEXINGTON,KY 40506
来源
JOURNAL OF MARKETING | 1976年 / 40卷 / 01期
关键词
D O I
10.2307/1250676
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:55 / 57
页数:3
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