STRATEGIC-PLANNING AND THE MARKETING PROCESS - LIBRARY APPLICATIONS

被引：0

作者：

WOOD, EJ

机构：

来源：

JOURNAL OF ACADEMIC LIBRARIANSHIP | 1983年 / 9卷 / 01期

关键词：

D O I：

暂无

中图分类号：

G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];

学科分类号：

1205 ; 120501 ;

摘要：

引用

页码：15 / 20

页数：6

共 50 条

[1] STRATEGIC-PLANNING AND THE MARKETING PROCESS
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[J]. BUSINESS, 1980, 30 (03): : 2 - 9
[2] THE ROLE OF MARKETING IN STRATEGIC-PLANNING
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[J]. MEETING THE CHALLENGE OF CHANGE : NEW DEMANDS AND NEW RESPONSES FOR CONTINUING HIGHER EDUCATION, 1985, : 73 - 75
[3] STRATEGIC-PLANNING FOR LIBRARY ASSOCIATIONS
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[J]. IFLA JOURNAL-INTERNATIONAL FEDERATION OF LIBRARY ASSOCIATIONS, 1988, 14 (04): : 343 - 353
[4] MARKETING, STRATEGIC-PLANNING AND THE THEORY OF THE FIRM
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[J]. JOURNAL OF MARKETING, 1982, 46 (02): : 15 - 26
[5] USING MARKETING MODELS IN STRATEGIC-PLANNING
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[J]. LONG RANGE PLANNING, 1991, 24 (05) : 59 - 67
[6] ASPRS STRATEGIC-PLANNING - THE PLANNING PROCESS
不详
[J]. PHOTOGRAMMETRIC ENGINEERING AND REMOTE SENSING, 1993, 59 (07): : 1137 - 1140
[7] THE CORPORATE STRATEGIC-PLANNING PROCESS
HAX, AC
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[J]. INTERFACES, 1984, 14 (01) : 47 - 60
[8] STRATEGIC-PLANNING IN INDUSTRIAL MARKETING - AN INTERACTION APPROACH
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VALLA, JP
[J]. EUROPEAN JOURNAL OF MARKETING, 1986, 20 (07) : 5 - 20
[9] STRATEGIC-PLANNING FOR EXPORT MARKETING - ROOT,FR
FISK, G
[J]. JOURNAL OF MARKETING, 1965, 29 (02): : 110 - 110
[10] STRATEGIC-PLANNING AND MARKETING - TIME FOR A CONSTRUCTIVE PARTNERSHIP
DAY, GS
WIND, J
[J]. JOURNAL OF MARKETING, 1980, 44 (02): : 7 - 8