Marketing in the 21st century: Looking back as we move forward

被引：0
|
作者：
Morrish, Sussie C. [1 ]
Lee, Christina Kwai Choi [2 ]
机构：
[1] Univ Canterbury, Christchurch, New Zealand
[2] Monash Univ, Clayton, Vic, Australia
来源：
AUSTRALASIAN MARKETING JOURNAL | 2012年 / 20卷 / 01期
关键词：
D O I：
10.1016/j.ausmj.2011.10.007
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：1 / 2
页数：2
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