Marketing in the 21st century: Looking back as we move forward

被引：0

作者：

Morrish, Sussie C. ^{[1
]}

Lee, Christina Kwai Choi ^{[2
]}

机构：

[1] Univ Canterbury, Christchurch, New Zealand

[2] Monash Univ, Clayton, Vic, Australia

来源：

AUSTRALASIAN MARKETING JOURNAL | 2012年 / 20卷 / 01期

关键词：

D O I：

10.1016/j.ausmj.2011.10.007

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：1 / 2

页数：2

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