ROLE OF PERSONAL VALUES IN MARKETING AND CONSUMER-BEHAVIOR

被引：305

|

作者：

VINSON, DE

SCOTT, JE

LAMONT, LM

机构：

[1] UNIV SO CALIF,LOS ANGELES,CA 90007

[2] UNIV DELAWARE,NEWARK,DE 19711

[3] WASHINGTON & LEE UNIV,LEXINGTON,VA 24450

来源：

JOURNAL OF MARKETING | 1977年 / 41卷 / 02期

关键词：

D O I：

10.2307/1250633

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：44 / 50

页数：7

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