共 50 条
- [1] AN EMPIRICAL TYPOLOGY OF MATURE INDUSTRIAL-PRODUCT ENVIRONMENTS [J]. ACADEMY OF MANAGEMENT JOURNAL, 1983, 26 (02): : 213 - 230
- [5] PRELAUNCH SALES FORECASTING OF A NEW INDUSTRIAL-PRODUCT [J]. OMEGA-INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE, 1988, 16 (01): : 41 - 51
- [6] STRATEGIC ATTRIBUTES AND PERFORMANCE IN THE BCG MATRIX - A PIMS-BASED ANALYSIS OF INDUSTRIAL-PRODUCT BUSINESSES [J]. ACADEMY OF MANAGEMENT JOURNAL, 1982, 25 (03): : 510 - 531
- [8] CAUSAL-MODELS OF INDUSTRIAL-PRODUCT MANAGER PERFORMANCE [J]. 1988 AMA EDUCATORS PROCEEDINGS : EFFICIENCY AND EFFECTIVENESS IN MARKETING, 1988, 54 : 231 - 231