INFLUENCE OF STRATEGIC MANAGEMENT PROJECT PORTFOLIO IN TECHNOLOGICAL DEVELOPMENT

被引:0
|
作者
Julio, Luciana Reis [1 ]
Piscopo, Marcos Roberto [1 ]
机构
[1] Univ Nove Julho PMPA GP UNINOVE, Programa Mestrado Profiss Adm Gestao Projetos, Osasco, SP, Brazil
来源
REVISTA DE GESTAO E PROJETOS | 2013年 / 4卷 / 02期
关键词
Portfolio Management; Technological Development; Strategic Management;
D O I
10.5585/gep.v4i2.142
中图分类号
F [经济];
学科分类号
02 ;
摘要
This text aims to present a case of a multinational company that acts in construction and furniture markets. For three years ago the company had implemented an area of portfolio project management with objective of using strategic criteria to select project that contributes with technologic development of the company. The methodology of this study was grounded in Castro and Carvalho theoretical reference for analyze the implementation process and the tools used by portfolio management. The results of this implementation contributed to the selection of technological development projects and increased the company's competitiveness that became one of leaders of the segment.
引用
收藏
页码:238 / 251
页数:14
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