DISCONFIRMATION PROCESSES AND CONSUMER EVALUATIONS IN PRODUCT USAGE

被引：102

作者：

OLIVER, RL ^{[1
]}

BEARDEN, WO ^{[1
]}

机构：

[1] UNIV S CAROLINA,COLUMBIA,SC 29208

来源：

JOURNAL OF BUSINESS RESEARCH | 1985年 / 13卷 / 03期

关键词：

D O I：

10.1016/0148-2963(85)90029-3

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：235 / 246

页数：12

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