PREMIUM: Price and Revenue Model on the Internet

被引：0
|
作者：
Skiera, Bernd [1 ]
机构：
[1] Univ Frankfurt Main, Frankfurt, Germany
来源：
IT-INFORMATION TECHNOLOGY | 2006年 / 48卷 / 04期
关键词：
H.1 [Models and Principles; pricing; Internet; revenue model; Preisgestaltung; Erlosmodelle;
D O I：
10.1524/itit.2006.48.4.200
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
The aim of the interdisciplinary project PREMIUM (Price and Revenue Model on the Internet) is the analysis of the revenue models on the Internet as well as the new pricing opportunities on the Internet. This article describes the approach taken and the main results of the project.
引用
收藏
页码：200 / 209
页数：10
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