Marketing in the Emerging Markets of Islamic Countries

被引:0
|
作者
Marinov, Marin
机构
关键词
Marketing; Islam;
D O I
10.1108/jima.2010.1.1.81.1
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:81 / +
页数:4
相关论文
共 50 条
  • [1] MARKETING IN ISLAMIC COUNTRIES - A VIEWPOINT
    LUQMANI, M
    QURAESHI, ZA
    DELENE, L
    [J]. MSU BUSINESS TOPICS, 1980, 28 (03): : 17 - 25
  • [2] Marketing Science in Emerging Markets
    Narasimhan, Laxman
    Srinivasan, Kannan
    Sudhir, K.
    [J]. MARKETING SCIENCE, 2015, 34 (04) : 473 - 479
  • [3] Marketing in African Emerging Markets: Emerging Perspectives
    Burgess, Steven M.
    Malhotra, Naresh K.
    [J]. JOURNAL OF AFRICAN BUSINESS, 2020, 21 (04) : 433 - 438
  • [4] Rethinking marketing programs for emerging markets
    Dawar, N
    Chattopadhyay, A
    [J]. LONG RANGE PLANNING, 2002, 35 (05) : 457 - 474
  • [5] Marketing Challenges and Strategies in the Emerging Markets
    Ali, Shah M.
    [J]. CRITICAL ISSUES IN GLOBAL BUSINESS: LESSONS FROM THE PAST, CONTEMPORARY CONCERNS AND FUTURE TRENDS, 2010, 19 : 528 - 533
  • [6] Marketing in the emerging markets of Latin America
    Alexander, Nicholas
    [J]. EUROPEAN JOURNAL OF MARKETING, 2008, 42 (3-4) : 526 - 527
  • [7] MARKETING AND BRANDING IN ISLAMIC COUNTRIES, CHALLENGES AND CAPACITIES
    Nasab, M. Tabatabai
    Banejad, B.
    [J]. JOURNAL OF FUNDAMENTAL AND APPLIED SCIENCES, 2016, 8 : 721 - 737
  • [8] Where is "Islamic marketing" heading? A commentary on Jafari and Sandikci's (2015) "Islamic" consumers, markets, and marketing
    El-Bassiouny, Noha
    [J]. JOURNAL OF BUSINESS RESEARCH, 2016, 69 (02) : 569 - 578
  • [9] Mispricing on Islamic Stock Markets in ASEAN Countries
    Prilitaningtyas, Arienka
    Prasetyo, Muhammad Budi
    [J]. PROCEEDINGS OF THE 12TH INTERNATIONAL CONFERENCE ON BUSINESS AND MANAGEMENT RESEARCH (ICBMR 2018), 2018, 72 : 178 - 183
  • [10] Marketing strategy in emerging markets: a conceptual framework
    Bang, Vasant V.
    Joshi, Sharad L.
    Singh, Monica C.
    [J]. JOURNAL OF STRATEGIC MARKETING, 2016, 24 (02) : 104 - 117