MARKETING-MANAGEMENT - PHELPS,DM

被引：0

|

作者：

CONVERSE, PD

机构：

来源：

JOURNAL OF MARKETING | 1961年 / 25卷 / 04期

关键词：

D O I：

10.2307/1249010

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

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页码：117 / 118

页数：2

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