Analyzing the Strategy of Sustainable Competitive Advantage in Taiwan's Photovoltaic Industry

被引:1
|
作者
Chen, Yi-Fen [1 ]
Hsieh, Chang-Lung [2 ]
Chen, Wen-Yu [3 ]
Tsai, Chai-Wen [4 ]
Wei, Lee-Wei [1 ]
机构
[1] Chung Yuan Christian Univ, Dept Int Business, Chungli, Taiwan
[2] Ming Chuan Univ, Dept Business Adm, Taipei, Taiwan
[3] Yuanpei Univ, Dept Food & Beverage Management, Hsinchu, Taiwan
[4] Ming Chuan Univ, Dept Informat Management, Taipei, Taiwan
关键词
Analytic Network Process (ANP) Algorithm; Expert Depth Interview; Solar Energy; Sustainable Competitive Advantage; SWOT Analysis;
D O I
10.4018/jdsst.2011070103
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Solar energy is one of the most popular resources in recent years. It has seemed as the best alternative for solving energy problem and protecting global environment. Moreover, many countries are very enthusiastic about the development of PV industry. Therefore, the purpose of this research is to find out the best strategy for Taiwan's photovoltaic (PV) industry. First, Taiwan PV industry was analyzed by using SWOT. Second, the Analytic Network Process (ANP) structure was formed and modified by Expert Depth Interview. Then, the questionnaires were designed and sent to experts. Finally, the authors used the returned questionnaires to calculate the weighting and select the best strategy for Taiwan PV industry. The research results showed that the diversification strategy was the most appropriate. With this consequence, the manager of PV industry can take this strategy in order to maintain the sustainable competitive advantage in PV industry of the world.
引用
收藏
页码:42 / 57
页数:16
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