SOURCE FACTORS AND THE ELABORATION LIKELIHOOD MODEL OF PERSUASION

被引：0
|
作者：
PETTY, RE [1 ]
CACIOPPO, JT [1 ]
机构：
[1] UNIV IOWA,IOWA CITY,IA 52242
来源：
ADVANCES IN CONSUMER RESEARCH | 1984年 / 11卷
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D O I：
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中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：668 / 672
页数：5
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