Islamic Branding and Marketing: Creating a Global Islamic Business

被引：1

|

作者：

Botts, Moritz ^{[1
]}

机构：

[1] European Univ Viadrina, Frankfurt, Germany

来源：

JOURNAL OF ISLAMIC MARKETING | 2012年 / 3卷 / 03期

关键词：

D O I：

10.1108/17590831211259763

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页数：5

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