Toward an Understanding of Religiousness and Marketing Ethics: An Empirical Study

被引：0
|
作者：
Anusorn Singhapakdi
Janet K. Marta
Kumar C. Rallapalli
C. P. Rao
机构：
[1] Old Dominion University,Marketing Area, College of Business & Public Administration
[2] Northwest Missouri State University,undefined
[3] GlaxoWellcome Inc.,undefined
[4] Kuwait University,undefined
来源：
Journal of Business Ethics | 2000年 / 27卷
关键词：
Decision Making; Economic Growth; Marketing; Empirical Study; National Survey;
D O I：
暂无
中图分类号：
学科分类号：
摘要：
This study examines the influence of religiousness on different components of marketing professionals' ethical decision making: personal moral philosophies, perceived ethical problem, and ethical intentions. The data are from a national survey of the American Marketing Associations' professional members. The results generally indicate that the religiousness of a marketer can partially explain his or her perception of an ethical problem and behavioral intentions. Results also suggest that the religiousness significantly influences the personal moral philosophies of marketers.
引用
收藏
页码：305 / 319
页数：14
相关论文
共 50 条
  • [1] Toward an understanding of religiousness and marketing ethics: An empirical study
    Singhapakdi, A
    Marta, JK
    Rallapalli, KC
    Rao, CP
    [J]. JOURNAL OF BUSINESS ETHICS, 2000, 27 (04) : 305 - 319
  • [2] ATTITUDES OF MARKETING EXECUTIVES TOWARD ETHICS IN MARKETING RESEARCH
    CRAWFORD, CM
    [J]. JOURNAL OF MARKETING, 1970, 34 (02): : 46 - 52
  • [3] Toward A Code of Ethics for Marketing Educators
    M. Joseph Sirgy
    J. S. Johar
    Tao Gao
    [J]. Journal of Business Ethics, 2006, 63 : 1 - 20
  • [4] Toward a code of ethics for marketing educators
    Sirgy, MJ
    Johar, JS
    Gao, T
    [J]. JOURNAL OF BUSINESS ETHICS, 2006, 63 (01) : 1 - 20
  • [5] Toward an ethics of professional understanding
    Tanchuk, Nicolas
    Scramstad, Carly
    Kruse, Marc
    [J]. ETHICS AND EDUCATION, 2016, 11 (01) : 5 - 16
  • [6] Toward Foraging for Understanding of StarCraft Agents: An Empirical Study
    Penney, Sean
    Dodge, Jonathan
    Hilderbrand, Claudia
    Anderson, Andrew
    Simpson, Logan
    Burnett, Margaret
    [J]. IUI 2018: PROCEEDINGS OF THE 23RD INTERNATIONAL CONFERENCE ON INTELLIGENT USER INTERFACES, 2018, : 225 - 237
  • [7] AN EMPIRICAL-STUDY OF MORAL INTUITIONS - TOWARD AN EVOLUTIONARY ETHICS
    PETRINOVICH, L
    ONEILL, P
    JORGENSEN, M
    [J]. JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY, 1993, 64 (03) : 467 - 478
  • [8] Religiousness and business ethics
    Kennedy, EJ
    Lawton, L
    [J]. JOURNAL OF BUSINESS ETHICS, 1998, 17 (02) : 163 - 175
  • [9] Religiousness and Business Ethics
    Ellen J. Kennedy
    Leigh Lawton
    [J]. Journal of Business Ethics, 1998, 17 : 163 - 175
  • [10] MARKETING ETHICS - ONWARD TOWARD GREATER EXPECTATIONS
    LACZNIAK, GR
    [J]. JOURNAL OF PUBLIC POLICY & MARKETING, 1993, 12 (01) : 91 - 96
12345