Editorial: rethinking marketing

被引：0

|

作者：

Manfred Krafft

Ramendra Singh

Suren Sista

机构：

[1] University of Münster,

[2] IIM,undefined

来源：

DECISION | 2015年 / 42卷 / 4期

关键词：

D O I：

10.1007/s40622-015-0115-z

中图分类号：

学科分类号：

摘要：

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页码：357 / 358

页数：1

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