Shoppers like what they know

被引：0

作者：

Peter M. Todd

机构：

[1] Indiana University,Peter M. Todd is in the Cognitive Science Program and Department of Psychological and Brain Sciences

[2] Bloomington,undefined

[3] Indiana 47405,undefined

[4] USA.,undefined

来源：

Nature | 2017年 / 541卷

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D O I：

暂无

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学科分类号：

摘要：

Faced with ever-changing products, consumers can benefit from trying new items. But data collected over almost five years show that, the longer shoppers have been buying a favourite product, the more likely they are to stick with it.

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页码：294 / 295

页数：1

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