Empirical Analysis on "Baotuan" Strategy of Small and Medium-sized Enterprises in Zhejiang

被引:0
|
作者
Hang, Yan-yong [1 ]
机构
[1] Hangzhou Dianzi Univ, Coll Business, Hangzhou, Zhejiang, Peoples R China
关键词
Baotuan" strategy; Strategic alliance; Small and medium-sized enterprises (SMEs);
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
Since the second half of 2007, the Financial crisis has been sweeping across the world. Meanwhile, many Small and Medium-Sized enterprises (SMEs) of Zhejiang Province in China try to deal with the existing problems and challenges on their way for development by adopting the "Baotuan" strategy. From the perspective of strategic alliance, the paper gives an insight into the "Baotuan" phenomenon, for the purpose of providing constructive evidences and approaches to the further investigation of the Strategic Alliance strategy of SMEs.
引用
收藏
页码:349 / 353
页数:5
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