Followers, likes, and page clicks - Oh my! A new frontier for social media in Western Europe

被引：0
|
作者：
Cravens, Karen S. [1 ]
Oliver, Elizabeth Goad [2 ]
Perryman, Alexa A. [3 ]
机构：
[1] Univ Tulsa, Collins Coll Business, Tulsa, OK 74104 USA
[2] Washington & Lee Univ, Williams Sch Commerce Econ & Polit, Lexington, VA 24450 USA
[3] Univ Washington Tacoma, Milgard Sch Business, Tacoma, WA 98402 USA
来源：
BUSINESS HORIZONS | 2014年 / 57卷 / 06期
关键词：
D O I：
10.1016/j.bushor.2014.06.005
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：691 / 693
页数：3
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