Aligning e-service Attributes for Hedonic and Utilitarian Consumption: An Exploratory Study in the Context of Consumer Electronics

被引：0
|
作者：
Schulz, Larissa [1 ]
Fouto, Nuno [1 ]
Amorim, Marlene [2 ,3 ]
Rodrigues, Mario [4 ,5 ]
机构：
[1] Univ Sao Paulo, Fac Econ Adm Ciencias Contabeis, Sao Paulo, Brazil
[2] Aveiro Univ, GOVCOPP, Aveiro, Portugal
[3] Aveiro Univ, Dept Econ Management & Ind Engn & Tourism, Aveiro, Portugal
[4] Aveiro Univ, IEETA, Aveiro, Portugal
[5] Aveiro Univ, ESTGA, Aveiro, Portugal
来源：
INDUSTRIAL ENGINEERING AND OPERATIONS MANAGEMENT II, IJCIEOM | 2019年 / 281卷
关键词：
E-COMMERCE; INDUSTRY; LOYALTY; IMPACT;
D O I：
10.1007/978-3-030-14973-4_18
中图分类号：
T [工业技术];
学科分类号：
08 ;
摘要：
引用
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页码：189 / 198
页数：10
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