Demand influenced by enterprises' initiatives - A multi-item EOQ model of deteriorating and ameliorating items

被引：48
|
作者：
Sana, Shib Sankar [1 ]
机构：
[1] Univ Calcutta, Bhangar Mahavidyalaya, Dept Math, Bhangar 743502, W Bengal, India
来源：
MATHEMATICAL AND COMPUTER MODELLING | 2010年 / 52卷 / 1-2期
关键词：
Advertising; Salesmen's effort; Inflation; Time value of money; Inventory; TIME-PROPORTIONAL DEMAND; ORDER QUANTITY MODEL; INVENTORY MODEL; LINEAR TREND; QUADRATIC DEMAND; DEPENDENT DEMAND; VARYING DEMAND; SHORTAGES; INFLATION; REPLENISHMENT;
D O I：
10.1016/j.mcm.2010.02.045
中图分类号：
TP39 [计算机的应用];
学科分类号：
081203 ; 0835 ;
摘要：
An interesting multi-item EOQ (Economic Order Quantity) model is established when the time varying demand is influenced by enterprises' initiatives like advertising media and salesmen' effort. It is developed for deteriorating and ameliorating items with capacity constraint for storage facility. The effect of inflation and time value of money in the profit and cost parameters is also considered. The associated profit function is maximized by Euler-Lagrange's method, and it is illustrated by various time varying demands like quadratic, linear and exponential demand functions. (C) 2010 Elsevier Ltd. All rights reserved.
引用
收藏
页码：284 / 302
页数：19
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