Research on Psychological Encouragement in Business Management

With the rapid development of society, the competition in the market is aggravating day by day. The loyalty of employees to the enterprises is decreasing. With the constant improvement of the employees ' abilities, the willingness of job-hopping and the needs of employees become more diversified. Employees as an important driving force for the development of enterprises is the basic and necessary factor to support the operation of enterprises. In the face of increasingly fierce market competition, enterprises must use reasonable ways to motivate their employees and maintain the sense of belonging and trust with their employees. Continuous development to enhance staff treatment, so that employees dedicated to enterprise development services [1]. This article briefly discusses the exploration and research on the practical thinking of psychological incentive in business management.