Photos are becoming more spread with digital age. Cameras, smart phones and Internet provide large dataset of images available to a wide audience. Assessing memorability of these photos is becoming a challenging task. Besides, finding the best representative model for memorable images will enable memorability prediction. The authors develop a new approach-based rule of photography to evaluate image memorability. In fact, they use three groups of features: image basic features, layout features and image composition features. In addition, they introduce a diversified panel of classifiers based on some data mining techniques used for memorability analysis. They experiment their proposed approach and they compare its results to the state-of-the-art approaches dealing with image memorability. Their approach experiment's results prove that models used in their approach are encouraging predictors for image memorability.