An Empirical Study of Opinion Leader in Online Social Network

被引:0
|
作者
Wang, Fei [1 ]
机构
[1] Gansu Univ Polit Sci & Law, Informat Engn Coll, Lanzhou, Gansu, Peoples R China
关键词
opinion leader; online social network; network topologies; public opinion;
D O I
暂无
中图分类号
TP301 [理论、方法];
学科分类号
081202 ;
摘要
Opinion leader in online social networks is important for various applications in many domains such as advertisement, administrative science and even politics. In this paper, a typical online social network is selected as empirical network to analyze its network topologies with complex network theory. Our empirical results show the topological characteristics of opinion leader nodes, which would improve accuracy of detecting opinion leader in online social network.
引用
收藏
页码:1493 / 1497
页数:5
相关论文
共 50 条
  • [31] An Empirical Study on the Privacy Preservation of Online Social Networks
    Siddula, Madhuri
    Li, Lijie
    Li, Yingshu
    IEEE ACCESS, 2018, 6 : 19912 - 19922
  • [32] Empirical Study of Online Public Opinion Index Prediction on Real Accidents Data
    Deng, Xiao Long
    Li, Yu Xiao
    WEB-AGE INFORMATION MANAGEMENT: WAIM 2014 INTERNATIONAL WORKSHOPS, 2014, 8597 : 65 - 76
  • [33] Online privacy as a corporate social responsibility: an empirical study
    Pollach, Irene
    BUSINESS ETHICS-A EUROPEAN REVIEW, 2011, 20 (01) : 88 - 102
  • [34] Person-to-person opinion dynamics: An empirical study using an online game
    Adams, Johnathan A.
    White, Gentry
    Araujo, Robyn P.
    PLOS ONE, 2022, 17 (10):
  • [35] Leader's Opinion Priority Bounded Confidence Model for Network Opinion Evolution
    Zhu, Meixia
    Xie, Guangqiang
    GREEN ENERGY AND SUSTAINABLE DEVELOPMENT I, 2017, 1864
  • [36] Money Talks ... to Online Opinion Leaders What Motivates Opinion Leaders To Make Social-Network Referrals?
    Shi, Mengze
    Wojnicki, Andrea C.
    JOURNAL OF ADVERTISING RESEARCH, 2014, 54 (01) : 81 - 91
  • [37] Modeling Social Opinion in Online Society
    Zhang, Mingzhi
    Hu, Xiaofeng
    SYSTEMS SIMULATION AND SCIENTIFIC COMPUTING, PT I, 2012, 326 : 331 - 337
  • [38] Social network sites and elders: An empirical study
    Grandon, Elizabeth E.
    Ordenes, Leonard Belmar
    Araya, Sergio
    Ramirez-Correa, Patricio
    Alfaro-Perez, Jorge
    2019 14TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI), 2019,
  • [39] Information Propagation and Public Opinion Evolution Model Based on Artificial Neural Network in Online Social Network
    Liu, Xiaoyang
    He, Daobing
    COMPUTER JOURNAL, 2020, 63 (11): : 1689 - 1703
  • [40] The Effects of Network Diversity and Social Norms on Social Structuring: Empirical Evidence from Online Social Networks
    Neben, Tillmann
    Lips, Dennis
    von der Trenck, Aliona
    2015 48TH HAWAII INTERNATIONAL CONFERENCE ON SYSTEM SCIENCES (HICSS), 2015, : 783 - U992