Research on the Development of Smart Rural Tourism in Shandong Province in the Era of Internet

In the era of Internet with the rapid development of modern information technology, the cross-border integration of Internet and industry become a general trend, and smart tourism and smart rural tourism in China are born at the right moment. This paper analyzes the existing problems in the development of smart rural tourism in Shandong Province, puts forward four approaches to accelerate the construction of the basic guarantee system of smart rural tourism, construct the smart rural tourism service system and smart rural tourism marketing system, and strengthen the cultivation of smart rural tourism talents in Shandong Province, carries out the intelligent communication of rural tourism information in Shandong Province, promotes the demand and supply of tourists and rural tourism, and realizes the transformation and upgrading and smart development of rural tourism in Shandong Province.