An implicit measure of price perception: Exploring the odd-pricing effect

被引：0
|
作者：
Bizer, GY [1 ]
Petty, RE [1 ]
机构：
[1] Ohio State Univ, Columbus, OH 43210 USA
来源：
ADVANCES IN CONSUMER RESEARCH, VOLUME XXIX | 2002年 / 29卷
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D O I：
暂无
中图分类号：
Q98 [人类学];
学科分类号：
030303 ;
摘要：
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页码：220 / 221
页数：2
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