An historic perspective of social marketing

被引：3
|
作者：
Rothschild, M
机构：
来源：
JOURNAL OF HEALTH COMMUNICATION | 1997年 / 2卷 / 04期
关键词：
D O I：
10.1080/108107397127626
中图分类号：
G2 [信息与知识传播];
学科分类号：
05 ; 0503 ;
摘要：
引用
收藏
页码：308 / 309
页数：2
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