Are Chinese consumers ready to adopt mobile smart home? An empirical analysis

被引:20
|
作者
Bao, Haijun [1 ]
Chong, Alain Yee-Loong [2 ]
Ooi, Keng-Boon [3 ]
Lin, Binshan [4 ]
机构
[1] Zhejiang Univ Finance & Econ, China Inst Regulat Res, Sch Business, Hangzhou 310018, Zhejiang, Peoples R China
[2] Univ Nottingham, Nottingham Univ Business Sch NUBS China, Ningbo 315100, Zhejiang, Peoples R China
[3] Bandar Univ Teknol Legenda, Persiaran UTL, Linton Univ Coll, Fac Business Management & Accountancy, Mantin 71700, Negeri Sembilan, Malaysia
[4] Louisiana State Univ, Sch Business, Shreveport, LA 71115 USA
关键词
mobile smart home; internet of things; technology adoption; China; structural equation modelling; M-COMMERCE ADOPTION; INFORMATION-TECHNOLOGY; PERCEIVED USEFULNESS; USER ACCEPTANCE; DETERMINANTS; ENTERTAINMENT; SERVICES; TRUST; USAGE; EASE;
D O I
10.1504/IJMC.2014.064595
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
This research aims to investigate the determinants of Chinese mobile smart home adoption. This research extends technology acceptance model (TAM) by including additional variables such as social influence, perceived secure home environment, perceived technology security risk, perceived cost and compatibility. Data was collected from 310 Chinese respondents. The mobile smart home adoption model was tested using structural equation modelling. Our results showed that perceived usefulness, social influence and compatibility influence Chinese consumers' decision to adopt mobile smart home. Social influence, perceived ease of use, and perceived secure home environment were found to have a direct and positive relationship with the perceived usefulness. This research showed that extending traditional TAM can provide better understanding for mobile smart home adoption. The results from this study will be useful for Chinese government as well as mobile smart home developers to formulate appropriate development and business strategies.
引用
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页码:496 / 511
页数:16
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