Theory-Based Approaches to Understanding Public Emergency Preparedness: Implications for Effective Health and Risk Communication

被引:95
|
作者
Paek, Hye-Jin [1 ]
Hilyard, Karen [2 ]
Freimuth, Vicki [3 ,4 ]
Barge, J. Kevin [5 ]
Mindlin, Michele [6 ]
机构
[1] Michigan State Univ, Coll Commun Arts & Sci, Dept Advertising Publ Relat & Retailing, E Lansing, MI 48824 USA
[2] Univ Tennessee, Coll Commun & Informat, Sch Advertising & Publ Relat, Knoxville, TN USA
[3] Univ Georgia, Dept Speech Commun, Athens, GA 30602 USA
[4] Univ Georgia, Grady Sch Journalism & Mass Commun, Athens, GA 30602 USA
[5] Texas A&M Univ, Dept Commun, College Stn, TX USA
[6] Georgia Div Publ Hlth, Atlanta, GA USA
关键词
BEHAVIOR-CHANGE; SELF-EFFICACY; DISASTER; SMOKING; NORMS; MODEL; PREVENTION; CAMPAIGNS; FRAMEWORK; CESSATION;
D O I
10.1080/10810731003753083
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
Recent natural and human-caused disasters have awakened public health officials to the importance of emergency preparedness. Guided by health behavior and media effects theories, the analysis of a statewide survey in Georgia reveals that self-efficacy, subjective norm, and emergency news exposure are positively associated with the respondents' possession of emergency items and their stages of emergency preparedness. Practical implications suggest less focus on demographics as the sole predictor of emergency preparedness and more comprehensive measures of preparedness, including both a person's cognitive stage of preparedness and checklists of emergency items on hand. We highlight the utility of theory-based approaches for understanding and predicting public emergency preparedness as a way to enable more effective health and risk communication.
引用
收藏
页码:428 / 444
页数:17
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