A Study on Current Situation and Countermeasures of Chinese Automobile Market

被引：0
|
作者：
Wan, Teng [1 ]
Wang, Wenjing [2 ]
机构：
[1] Baicheng Normal Univ, Sch Mech Engn, Jilin 137000, Baicheng, Peoples R China
[2] Baicheng Normal Univ, Jilin 137000, Baicheng, Peoples R China
来源：
2017 6TH INTERNATIONAL CONFERENCE ON APPLIED SOCIAL SCIENCE (ICASS 2017), PT 1 | 2017年 / 97卷
关键词：
Automobile market; Marketing mode; 5S shop;
D O I：
10.5729/aer.2017.97.305
中图分类号：
C [社会科学总论];
学科分类号：
03 ; 0303 ;
摘要：
Since the early 1950s, the Chinese automobile industry has developed into a great power with large production and marketing volume on a global scale. After several decades' reform, its development state has become better and better. Under the new competition system, the traditional automobile marketing mode can not meet the demands of the ever-developing Chinese automobile market. Hence, in this thesis, the Chinese automobile marketing mode is analyzed from the current situation of Chinese automobile market, its development tendency is expounded and countermeasures for development of 5S shop are put forward to provide references for the sound development of Chinese automobile market.
引用
收藏
页码：305 / 307
页数：3
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