A Research on the Relationship between the National Cultural and Creative Industries and Tourism Development in Ethnic Regions

The national cultural and creative industries of China extend the national culture and develop industries in areas populated by ethnic minorities. Furthermore, the ethnic cultural and creative industry is the spiritual pillar to support tourism development in ethnic minority areas, which contribute to enrich and effectively enhance tourism product quality in these regions. For ethnic areas, tourism as well as cultural and creative industries can facilitate the development of tourism resources, marketing tourism products, and attract financing investment. The financing mode of cultural and creative industry based tourism development can be roughly summarised as comprising resource integration, industry extension, creative interaction, and festivals and exhibitions. In minority areas, the tourism development relies on the cultural traditions of ethnic minorities. The industrialisation of traditional culture mediates the development and use of national cultural tourism resources as well as promotes the coordinated development of national economic and cultural areas.