Marketing concepts for libraries and information services

被引：0

作者：

Calvert, P ^{[1
]}

机构：

[1] Victoria Univ Wellington, Wellington, New Zealand

来源：

ELECTRONIC LIBRARY | 2002年 / 20卷 / 05期

关键词：

marketing; libraries; information services;

D O I：

10.1108/el.2002.20.5.431.5

中图分类号：

G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];

学科分类号：

1205 ; 120501 ;

摘要：

[No abstract available]

引用

页码：431 / 431

页数：1

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