Promotional Cultures: The Rise and Spread of Advertising, Public Relations, Marketing and Branding

被引：0

作者：

Schwarzkopf, Stefan ^{[1
]}

机构：

[1] Copenhagen Business Sch, Dept Management Polit & Philosophy, Porcelaenshaven 18A, DK-2000 Frederiksberg, Denmark

来源：

JOURNAL OF CULTURAL ECONOMY | 2015年 / 8卷 / 06期

关键词：

D O I：

10.1080/17530350.2014.949285

中图分类号：

G [文化、科学、教育、体育]; C [社会科学总论];

学科分类号：

03 ; 0303 ; 04 ;

摘要：

引用

页码：721 / 729

页数：9

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