Research and Development of Brand Value Evaluation Service Information System

被引:0
|
作者
Cai, Hua-li [1 ]
Wu, Fang [1 ]
Ning, Ji-rong [2 ]
Kang, Jian [1 ]
Jiang, Ya-wei [1 ]
Duan, Qi [1 ]
机构
[1] China Natl Inst Standardizat, Beijing, Peoples R China
[2] Standardizat Inst Xinjiang, Xinjiang, Peoples R China
关键词
Brand value evaluation; Information system; System development;
D O I
暂无
中图分类号
TM [电工技术]; TN [电子技术、通信技术];
学科分类号
0808 ; 0809 ;
摘要
The brand value evaluation service information system was developed according to the demand for brand value evaluation. In the system, portal, evaluation and authority management functions were provided according to the evaluation procedures including declaration, recommendation, review, measurement and calculation. Through application, the system enjoys a good reliability and practicability and gives an accurate result of calculation, which would increase the efficiency of brand value evaluation to a large extent.
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页数:5
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