Integrating the fuzzy front end of new product development

被引:0
|
作者
Khurana, A
Rosenthal, SR
机构
来源
SLOAN MANAGEMENT REVIEW | 1997年 / 38卷 / 02期
关键词
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
The failure to integrate a product strategy, a well-planned portfolio, and a facilitating organization structure with clearly identified customer needs, a well-defined product concept, and a project plan can severely hamper new product development. An examination of eleven companies aims at improving the effectiveness of the front-end process.
引用
收藏
页码:103 / 120
页数:18
相关论文
共 50 条
  • [41] An object-oriented reference model of the fuzzy front end of the new product introduction process
    Williams, M. A.
    Kochhar, A. K.
    Tennant, C.
    [J]. INTERNATIONAL JOURNAL OF ADVANCED MANUFACTURING TECHNOLOGY, 2007, 34 (7-8): : 826 - 841
  • [42] Using Serious Games to Inform Mass Customization Production Methods from the Fuzzy Front-End of New Product Development
    O'Sullivan, Michael
    Sheahan, Con
    [J]. 29TH INTERNATIONAL CONFERENCE ON FLEXIBLE AUTOMATION AND INTELLIGENT MANUFACTURING (FAIM 2019): BEYOND INDUSTRY 4.0: INDUSTRIAL ADVANCES, ENGINEERING EDUCATION AND INTELLIGENT MANUFACTURING, 2019, 38 : 478 - 487
  • [43] A fuzzy-logic-based approach for new product Go/NoGo decision at the front end
    Lin, CT
    Chen, CT
    [J]. IEEE TRANSACTIONS ON SYSTEMS MAN AND CYBERNETICS PART A-SYSTEMS AND HUMANS, 2004, 34 (01): : 132 - 142
  • [44] An object-oriented reference model of the fuzzy front end of the new product introduction process
    M. A. Williams
    A. K. Kochhar
    C. Tennant
    [J]. The International Journal of Advanced Manufacturing Technology, 2007, 34 : 826 - 841
  • [45] Managing information in the messy front end of product development
    Ljungman, LC
    [J]. INNOVATION IN TECHNOLOGY MANAGEMENT - THE KEY TO GLOBAL LEADERSHIP: THE KEY TO GLOBAL LEADERSHIP, 1997, : 480 - 480
  • [46] The Fuzzy Front End Integration in Packaging Development Management
    Schreiner, Lilian C.
    Marotti, Adriana
    Nascimento, Paulo T.
    Yu, Abraham S.
    [J]. PICMET '15 PORTLAND INTERNATIONAL CENTER FOR MANAGEMENT OF ENGINEERING AND TECHNOLOGY, 2015, : 827 - 834
  • [47] THE FUZZY FRONT END: CONCEPT DEVELOPMENT IN THE AUTOMOTIVE INDUSTRY
    Elverum, Christer W.
    Welo, Torgeir
    Steinert, Martin
    [J]. PROCEEDINGS OF THE ASME INTERNATIONAL DESIGN ENGINEERING TECHNICAL CONFERENCES AND COMPUTERS AND INFORMATION IN ENGINEERING CONFERENCE, 2014, VOL 7, 2014,
  • [48] Challenges in the Fuzzy Front End of the Production Development Process
    Trolle, Julia
    Fagerstrom, Bjorn
    Rosio, Carin
    [J]. SPS2020, 2020, 13 : 311 - 322
  • [49] The Fuzzy Front End in Product Innovation Development: The Study of Idea Generation on Thai Functional Food for the Elderly
    Phaisuwat, Siripat
    Borompichaichartkul, Chaleeda
    Chandrachai, Achara
    [J]. ADVANCED SCIENCE LETTERS, 2017, 23 (01) : 197 - 202
  • [50] Front End Industrial Design (FE-ID) - Developing New Tools and Models for Industrial Designers to Operate at the Front End of New Product Development
    Wormald, Paul W.
    [J]. DESIGN CREATIVITY 2010, 2011, : 175 - 182