A good man is hard to find: project management, entrepreneurship and serendipity

Purpose The purpose of this paper commentary is to explore the intersection of project management and entrepreneurship through a poetic exploration of Flannery O'Connor's short story: A Good Man is Hard to Find. Through the use of the Japanese Haiku format, this commentary probes the nature and meaning of projects, the importance of goals and their limitations, the influence of context across time, and the role of agency and circumstance in entrepreneurship as denoted by the idea of serendipity. Design/methodology/approach Poesis. Findings Imagination steers the course. Vision sees the possibility; But the mind's eye sees through a distorted lens that is always misfit. So the unplanned path becomes the project. Always; Accidents happen. Originality/value Project Management: Goals with temporary; Collective action; Entrepreneurship: Organizing collective Action. Compromise?