CONSUMERS' INTENDED INFORMATION-SEEKING BEHAVIOR AFTER VIEWING DIRECT-TO-CONSUMER ADVERTISEMENT

被引：0

作者：

Hwang, M. ^{[1
]}

机构：

[1] St Johns Univ, Queens, NY USA

来源：

VALUE IN HEALTH | 2016年 / 19卷 / 03期

关键词：

D O I：

10.1016/j.jval.2016.03.888

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

PHP91

引用

页码：A273 / A273

页数：1

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