Extending the resource-based view: Effects of strategic orientation toward community on small business performance

被引:56
|
作者
Campbell, Jeffrey M. [1 ]
Park, Joohyung [2 ]
机构
[1] Univ South Carolina, Dept Retailing, 4005-B Carolina Coliseum, Columbia, SC 29208 USA
[2] Univ South Carolina, Dept Retailing, 4005-E Carolina Coliseum, Columbia, SC 29208 USA
关键词
Resource-based view; Strategic orientation; Community; Small business; Instrumental stakeholder approach; CORPORATE SOCIAL-RESPONSIBILITY; MEDIUM-SIZED ENTERPRISES; FINANCIAL PERFORMANCE; ENTREPRENEURIAL ORIENTATION; STAKEHOLDER MANAGEMENT; SMALL FIRMS; SMALL TOWNS; DETERMINANTS; FAILURE; SUCCESS;
D O I
10.1016/j.jretconser.2016.01.013
中图分类号
F [经济];
学科分类号
02 ;
摘要
The current study explores factors relating to self-interest, corporate social responsibility, and a resource based strategy to help predict small business performance across a number of domains including retailing and service-based industries. Combining the resource-based view and instrumental stakeholder approach, we suggest that resources such as social capital, entrepreneurial orientation, and intellectual capital along with strategic management of community as a stakeholder contribute to small business performance. Results from a national survey of small businesses supported the importance of both the resource-based view and the instrumental stakeholder approach to overall performance. (C) 2016 Elsevier Ltd. All rights reserved.
引用
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页码:302 / 308
页数:7
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