Choosing Collaborative Consumption can Increase Your Well-Being?

This research aimed to analyze perceptions of the impact of collaborative consumption adoption on consumer well-being. An exploratory qualitative approach was carried out, in which 41 participants aswer an open questionnaire and the data was analyzed through the Analysis of Interpretive Content, It was verified that (1) collaborative consumption adoption increases consumers' well-being; (2) the increase in consumer well-being in collaborative consumption is distinct from the increase in traditional consumption; (3) the increase in well-being due to collaborative consumption, different from that derived from traditional consumption, is mainly due to (a) social interactions, (b) cost savings, (c) altruism and (d) environmental awareness, facilitated by practices of collaboration and sharing.