The integration of thermal energy storage systems enables improvements in efficiency and flexibility for numerous applications in power plants and industrial processes. By transferring such technologies to the transport sector, existing potentials can be used for thermal management concepts and new ways of providing heat can be developed. For this purpose, technology developments for solid media high-temperature thermal energy storage systems are taking place for battery-electric vehicles as part of the DLR Next Generation Car (NGC) project. The idea of such concepts is to generate heat electrically, to store it efficiently and to discharge it through a bypass concept at a defined temperature level. The decisive criterion when using such solutions are high systemic storage densities which can be achieved by storing heat at a high temperature level. However, when storing high temperature heat increasing dimensions for thermal insulation are required, leading to limitations in the achievable systemic storage density. To overcome such limitations, an alternative thermal insulation concept is presented. Up to now, conventional thermal insulations are based on sheathing the storage containment with efficient thermal insulation materials, whereby the thickness results from safety restrictions with regard to the permitted maximum surface temperature. In contrast, the alternative concept enables through the integration of the external bypass into the thermal insulation systemic advantages during the charging and discharging period. During discharging, previously unused amounts of heat or heat losses within the thermal insulation can be integrated into the bypass path and the insulation thickness can be reduced during loading through active cooling. Using detailed models for both the reference and the alternative thermal insulation concept, systematic simulation studies were conducted on the relevant influencing variables and on the basis of defined specifications. The results confirm that the alternative thermal insulation concept achieves significant improvements in systemic storage densities compared to previous solutions and high potentials to overcome existing limitations.