assets specificity;
joint new product development;
relationship performance;
D O I:
10.1109/SOLI.2006.329015
中图分类号:
T [工业技术];
学科分类号:
08 ;
摘要:
In addition to transaction cost, transaction value is also important to governance decision-making. The objective of this study is to examine the relationships among supplier's assets specificity, joint new product development, and relationship performance. It is found that the joint new product development activities positively related to the supplier's relationship performance and the supplier's assets specificity, especially domain knowledge specificity, positively influences the degree of joint new product development and relationship performance.
机构:
Drexel Univ, LeBow Coll Business, Dept Mkt, Philadelphia, PA 19104 USADrexel Univ, LeBow Coll Business, Dept Mkt, Philadelphia, PA 19104 USA
Srivastava, Prashant
Yoo, Jaewon
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机构:
Soongsil Univ, Entrepreneurship & Small Business Dept, Seoul, South KoreaDrexel Univ, LeBow Coll Business, Dept Mkt, Philadelphia, PA 19104 USA
Yoo, Jaewon
Frankwick, Gary
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h-index: 0
机构:
Univ Texas El Paso, Coll Business, Mkt, El Paso, TX 79968 USA
Univ Texas El Paso, Coll Business, El Paso, TX 79968 USADrexel Univ, LeBow Coll Business, Dept Mkt, Philadelphia, PA 19104 USA
Frankwick, Gary
Voss, Kevin
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机构:
Oklahoma State Univ, Spears Sch Business, Mkt, Stillwater, OK 74078 USADrexel Univ, LeBow Coll Business, Dept Mkt, Philadelphia, PA 19104 USA