Enterprise Innovation and Management Research in the Era of Big Data

被引：0

作者：

Zhao, Jingjing ^{[1
]}

Hou, Guangming ^{[2
]}

Zhao, Xianming ^{[3
]}

机构：

[1] Beijing Inst Technol, Sch Management & Econ, Beijing 100081, Peoples R China

[2] Beijing Film Acad, Beijing 100088, Peoples R China

[3] Shanghai Univ Int Business & Econ, Accounting Sch, Shanghai 201620, Peoples R China

来源：

2014 INTERNATIONAL CONFERENCE ON ECONOMICS AND MANAGEMENT | 2014年

关键词：

big data; enterprise management; innovation management;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

In recent years, the advent of big data era attracts high attention of the corporate world. This paper briefly expounds the basic characteristics and research status of big data, then analyzes the important role of big data in enterprise innovation and development. This paper mainly gives a preliminary analysis to route of enterprise innovation management in the era of big data from three aspects: enterprise data network build, data analysis strategy adjustment, deep analysis personnel training, and then puts forward the corresponding suggestions. At last it points out that further research can be made efforts in terms of data quality assurance.

引用

页码：390 / 394

页数：5

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