Coinciding with increased numbers of global marine reserves, communities in the Pacific islands are establishing unprecedented number of periodically-harvested and indefinitely-closed marine reserves. An integrated ecological and social comparative methodology is used to examine the motivations and outcomes of reserves in Vanuatu. Communities establish permanent reserves due to concerns about human impacts on reefs, while others establish periodic reserves in response to declining resources. Local knowledge suggests that both reserve types are effective, although validation by underwater surveys was inconclusive. Community Support for both reserve types is strong, suggesting that the marine reserve phenomenon in Pacific will continue. (C) 2009 Elsevier Ltd. All rights reserved.