Assessing the customer behavioral intentions on the Web: A research model

被引：0

作者：

Liu, C ^{[1
]}

Arnett, K ^{[1
]}

机构：

[1] Shippensburg Univ, Dept Informat Syst, Coll Business, Shippensburg, PA 17257 USA

来源：

ASSOCIATION FOR INFORMATION SYSTEMS - PROCEEDINGS OF THE FIFTH AMERICAS CONFERENCE ON INFORMATION SYSTEMS (AMCIS 1999) | 1999年

关键词：

D O I：

暂无

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

This paper describes a research model of assessing the customer behavioral intentions on the Web. This model combines information systems and marketing literature. Five propositions were proposed in the model.

引用

页码：307 / 309

页数：3

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