E-commerce and the undulating distribution channel

被引：23
|
作者：
Gallaugher, JM [1 ]
机构：
[1] Boston Coll, Wallace E Carroll Sch Management, Chestnut Hill, MA 02167 USA
来源：
COMMUNICATIONS OF THE ACM | 2002年 / 45卷 / 07期
关键词：
D O I：
10.1145/514236.514240
中图分类号：
TP3 [计算技术、计算机技术];
学科分类号：
0812 ;
摘要：
Understanding the role of e-commerce in restructuring distribution channels by examining the factors influencing the collapse, shift, and expansion of channels.
引用
收藏
页码：89 / 95
页数：7
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