RETRACTED: User information protection of e-commerce platform business based on credit evaluation system (Retracted article. See NOV, 2022)

Self-governance of e-commerce platform business has become a governance model recognized by the e-commerce industry and state agencies. However, the leakage of user information during the online transaction process, the abuse problem has occurred frequently, seriously jeopardizing the legitimate rights and interests of network users. By analyzing the autonomy rules of the online e-commerce platform business, the author found that the platform obtains the right to use the user's private information by setting various mandatory clauses, which is not protected and leads to the abuse and disclosure of information. The article proposes that third-party institutions as the evaluation party of the network autonomy rules, through the scientific and rigorous evaluation index system to make a score on the autonomy rules of the online e-commerce platform business, urge the platform to improve its autonomy rules, thereby protecting the legitimate rights and interests of users.