The effect of variable viscosity on MHD viscoelastic fluid flow and heat transfer over a stretching sheet

An analysis has been carried out to study the momentum and heat transfer characteristics in an incompressible electrically conducting non-Newtonian boundary layer flow of a viscoelastic fluid over a stretching sheet. The partial differential equations governing the flow and heat transfer characteristics are converted into highly non-linear coupled ordinary differential equations by similarity transformations. The effect of variable fluid viscosity, Magnetic parameter, Prandtl number, variable thermal conductivity. heat source/sink parameter and thermal radiation parameter are analyzed for velocity, temperature fields, and wall temperature gradient. The resultant coupled highly non-linear ordinary differential equations are solved numerically by employing a shooting technique with fourth order Runge-Kutta integration scheme. The fluid viscosity and thermal conductivity, respectively, assumed to vary as an inverse and linear function of temperature. The analysis reveals that the wall temperature profile decreases significantly due to increase in magnetic field parameter. Further, it is noticed that the skin friction of the sheet decreases due to increase in the Magnetic parameter of the flow characteristics. (c) 2009 Elsevier B.V. All rights reserved.