INTERNET PURCHASING

被引:0
|
作者
Miklencicova, Renata [1 ]
机构
[1] FMK UCM Trnava, Nam J Herdu 2, Trnava, Slovakia
关键词
Internet shopping; Shop; Online customer; Buying behaviour; BEHAVIOR; MODEL; UTILITARIAN;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
Currently we are in the middle of the digital revolution, with the consequence that the internet has impact on our lives and changes the way we buy and live. New digital technologies affect our lives and change the way we think and behave. Customers shopping in stores are rapidly changing to online customers who are buying products and services from the comfort of home via the internet. The satisfaction of the customer is becoming a key point of the company. If the customer is satisfied with the purchase, employee approach, problem solution or communication it is much more likely that they will shop in the particular company again and will also recommend it to their friends.
引用
收藏
页码:427 / 432
页数:6
相关论文
共 50 条
  • [21] Antecedents to internet-based purchasing: a multinational study
    Kuhmeier, D
    Knight, G
    [J]. INTERNATIONAL MARKETING REVIEW, 2005, 22 (04) : 460 - 473
  • [22] Organized decentralized purchasing via the internet at Krupp Presta
    Ludescher, Edith
    Baumann, Armin
    Giger, Hans
    Laukas, Peter
    Solèr, Ivo
    Thelen, Dieter
    [J]. Technische Mitteilungen Krupp (English Edition), 2001, (01): : 46 - 50
  • [23] Tax Sensitivity and Home State Preferences in Internet Purchasing
    Ellison, Glenn
    Ellison, Sara Fisher
    [J]. AMERICAN ECONOMIC JOURNAL-ECONOMIC POLICY, 2009, 1 (02) : 53 - 71
  • [24] Factors influencing the utilization of Internet purchasing in small organizations
    Olson, JR
    Boyer, KK
    [J]. JOURNAL OF OPERATIONS MANAGEMENT, 2003, 21 (02) : 225 - 245
  • [25] Smokers' beliefs and attitudes about purchasing cigarettes on the Internet
    Kim, Annice E.
    Ribisl, Kurt M.
    Delnevo, Cristine D.
    Hrywna, Mary
    [J]. PUBLIC HEALTH REPORTS, 2006, 121 (05) : 594 - 602
  • [26] Ease of Identifying and Purchasing Popular "Research Chemicals" via the Internet
    Armenian, Patil
    Thornton, Stephen
    Gugelmann, Hallam
    Gerona, R. R.
    [J]. CLINICAL TOXICOLOGY, 2015, 53 (07) : 639 - 640
  • [27] Understanding female consumers' risks perception for apparel purchasing on the Internet
    Jacobs, Bertha
    de Klerk, Helena M.
    [J]. JOURNAL OF FAMILY ECOLOGY AND CONSUMER SCIENCES, 2007, 35 : 47 - 58
  • [28] The impacts of instructional video advertising on customer purchasing intentions on the Internet
    Kun-Huang Huarng
    Tiffany Hui-Kuang Yu
    Jian Jhang Huang
    [J]. Service Business, 2010, 4 : 27 - 36
  • [29] "Internet plus "Railway Construction Projects' Creative Purchasing Model
    Liu, Jiaying
    Xu, Lijuan
    [J]. 2016 INTERNATIONAL CONFERENCE ON LOGISTICS, INFORMATICS AND SERVICE SCIENCES (LISS' 2016), 2016,
  • [30] The impacts of instructional video advertising on customer purchasing intentions on the Internet
    Huarng, Kun-Huang
    Yu, Tiffany Hui-Kuang
    Huang, Jian Jhang
    [J]. SERVICE BUSINESS, 2010, 4 (01) : 27 - 36