Blue technology for sustainability of small and medium fish firms: a study on small and medium fish firms of Bangladesh

Sustainability in business is a buzzword in the modern era which promptly became the target for small and medium firms to remain profitable in the long run. Small and medium fish firms can attain sustainability by successfully adopting blue technology by showing a new way of doing things. This study examined the influence of institutional activities in fisheries (IAF) on perception of blue technology adoption (BTA) and the sustainability of small and medium fish firms (SF). This study also examined how the components of 'Blue Technology' influence the sustainability of small- and medium-scale fisheries in Bangladesh. The data were collected from 101 small and medium fish farmers with self-administered questionnaire using direct field survey. The research found that BTA has strong and positive relationship with SF, while the IAF has weak but positive relationship with BTA and SF. It is also found that fish farmers intended to adopt blue technologies if they see profitability in it. Governmental policy and government's influence on the farmers were found less effective though farmers' expectation from government was high.