If I Want You to Like Me, Should I Be Like You or Unlike You? The Effect of Prior Positive Interaction with a Group on Conformity and Distinctiveness in Consumer Decision-Making

被引：0
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作者：
Papyrina, Veronika [1 ]
机构：
[1] San Francisco State Univ, San Francisco, CA USA
来源：
ADVANCES IN CONSUMER RESEARCH, VOL 35 | 2008年 / 35卷
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中图分类号：
F [经济];
学科分类号：
02 ;
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页码：753 / 753
页数：1
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